Getting Shared:  Are You Social

Getting Shared: Are You Social

Creating good, shareable content can give you great exposure to put you and your county website on the map. There is an art to creating content that people are compelled to follow & share. Incorporate these tips into the next news article or post you write and...
Content Still Reigns Supreme

Content Still Reigns Supreme

If you’ve been marketing online for very long, you’ve probably heard the phrase, “Content is King,” numerous times. In the past, the phrase referred to the importance of having a website filled with informative written content. Over time, the Internet has gotten...
What is a Content Marketing Strategy?

What is a Content Marketing Strategy?

Online content is gaining in importance as part of the sales and marketing mix, which is why your company needs a formal plan for leveraging content to the max. A content marketing strategy outlines how your organization will take its content and engage target...