Top Marketing Trends of 2018

Top Marketing Trends of 2018

The world of digital marketing is always changing- making prediction analytics a high commodity in the industry. We’re always looking ahead, trying to anticipate coming trends. Too frequently, we fail to reexamine the past. We all know that history repeats itself....
Best Social Media Wins of 2018

Best Social Media Wins of 2018

Social media is changing. Today’s consumer spends more time than ever on social media, and they’re craving more direct relationships with each other as well as the brands they follow. Here are a few brands that were able to really strive in this new...
Understanding Your Mobile Audience

Understanding Your Mobile Audience

You have your desktop website, and you have a very clear picture of what your community members looks like, but what about your mobile community members? The mobile audience is a completely different breed of animal, and in this day and age, you’d better know the key characteristics that define it.

Getting Shared:  Are You Social

Getting Shared: Are You Social

Creating good, shareable content can give you great exposure to put you and your county website on the map. There is an art to creating content that people are compelled to follow & share. Incorporate these tips into the next news article or post you write and...
Does Your Community Know Who You Are?

Does Your Community Know Who You Are?

By using social media in conjunction with your website, the potential reach to your community of voters and county connections is huge. As personal computers, laptops, tablets, and smart phones soak up time that was historically spent watching television,...