The wild rollercoaster ride we call the automotive aftermarket has brands aggressively cutting costs—including marketing budgets. Some believe taking their marketing in-house is the way to save. Before making a move like that, you’ll want to check out the going rate for going in-house.
- $700,000 or more for staffing
- $3,000 per associate/per year for training, affiliations, travel, etc.
Or, for a fraction of those costs, you could partner with the experienced, award-winning team from EXTEND GROUP. Industry experts call us, “Thought Leaders.” Smart brands call us, “Their Team.” Let’s connect.