EXTEND PERFORMANCE, the automotive aftermarket division of the Evansville-based EXTEND GROUP will be attending this year’s National Catalog Manager Association Conference in Phoenix, Arizona May 4 –7.

The National Catalog Manager Association is a professional organization dedicated to the interests of automotive aftermarket catalog managers. Founded in 1974, the NCMA is comprised of over 200 catalog, product management and marketing professionals from manufacturers, distributors and retailers around the country. This year’s Knowledge Exchange Conference is designed to meet the needs of catalog and product content professionals and their vendor partners. NCMA is the one place each year that the entire automotive publishing and data management industry gather to share ideas and learn from one another.

At last year’s NCMA conference, EXTEND PERFORMANCE was awarded the NCMA President’s Award for Catalog Excellence Gold Award for their creation of the online catalog FuelPumpU.com. This award-winning online resource is not your average e-catalog. It was developed to be the most comprehensive fuel delivery systems knowledge-based tool for technicians, countermen, and do-it-yourselfers alike. This year at NCMA EXTEND PERFORMANCE will be showcasing their new award-winning Mobile VIN Scan App and Content King program.

“We are excited to be attending this year’s NCMA conference,” says Shawn Collins, Founder and CEO of EXTEND GROUP. “We hope we can foster more relationships like the one we share with Airtex. We are committed to supplying our client partners with the most innovative marketing technology solutions that meet, and often exceed, their business objectives.”

Founded in 2007, EXTEND GROUP is a network of experienced designers, writers, marketing strategists and technology professionals who specialize in the development of online business and other forms of branding. EXTEND PERFORMANCE is the division that creates customized marketing solutions for clients in the automotive aftermarket and performance aftermarket industries.

For additional information, please contact EXTEND PERFORMANCE at (855) 306-8818 or info@theEXTENDgroup.com.